Get More Business By Asking Your Customers These 2 Simple Questions
Do you want to grow your business quickly and have a ready base of customers? My fellow entrepreneurs and business owners, take the time to ask your customers these two questions and you may be surprised at the positive results that accrue to your business.
Is there something you want that we don’t carry?
No matter what kind of business you are in there are probably products and services that your customer wants that you don’t carry. Most customers won’t volunteer this information they will just go somewhere else to get it. Many times, the only way you will secure this information is to ask the customer directly.
Keep an open mind.
You may be surprised at what your customers say. They may suggest a simple extension of your current product or service, or they may suggest an entirely new product or service. Whatever is suggested, keep an open mind. Take the ideas and do some research to determine if you can profitably supply this product or service.
Is there something that your friends or family would want that we don’t carry?
This is an extension of the first question, but it may give you additional information. Sometimes the products and services you offer are just right for your customers but you may be missing products and services that their friends and families desire. Imagine being able to easily gain additional customers by having a whole family or group of friends shop together for your products and services. This could make buying your products and services a social experience.
Final note
These questions seem simple and the fact that a business owner should ask them is obvious right? I agree that the questions are simple but you would be surprised at the nubmer of business owners that don’t ask these questions. Just think back to your own experience in a small retail shop. How often are you asked these questions by a salesperson or by the owner? Almost never. I believe a lot of potential business is missed because these questions aren’t asked.
Try asking your customers these questions and let me know the results. As always I look forward to your comments.
This is great. It am glad to see that you are doing this. You are so right. This is good business. Keep up the good work!
When you take the time to develop relationships with your clients these type of questions can be apart of the easy conversation.
I found that in talking with my students and clients, after classes, I find out a lot of information.
Included is, “Is there something that you want that I am not currently doing for you?” Some of the responses have been help with college entry exams, financal aide, money management and sometimes emotional support.
What tends to happen is these students go and tell their friends. They also bring their friends to my office, so that they can get the same type of attention. They say it makes them feel as though some one really cares for them. That I have there best interest at heart. This is good business;providing what your clients need.